ABOUT THE PROJECT

I had the pleasure to create an innovative teaser film for the next Rag & Bone collection with the awesome team at Listen utilising Microsoft technology.

‘Metamorphosis’ introduces Rag & Bone’s Spring/Summer 2021 collection, created in partnership with Microsoft. The teaser film virtually reveals key looks of Rag & Bone’s new collection through the use of a digital avatar in a fantastical NYC landscape, modelling the versatile collection with a constant loop of styling options. Authentic movement, fabric details and garment versatility are featured digitally through Microsoft Azure Virtual Machines for Cloud Rendering.

CLIENT: Microsoft + Rag & Bone
AGENCY: Listen